Thursday, August 04, 2011

Mashti Malone's Ice Cream

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Hollywood, CA. My friend texted me earlier in the afternoon with "Hey, so what's the plan?" Immediately two words popped into my head "ice" and "cream". Now where could I make this happen on a Friday night, after 9:00pm? Another friend had spoken about this mysterious ice cream place in Hollywood that I've passed time and again with the highest of recommendations. Open until 12:00am on a Friday night, looks like we have a winner folks!

After some searching on the history of this Iranian born ice cream shop, I find the well-known flavors to be floral (like Rosewater Saffron, Rosewater Ice Cream, Lavender, Orange Blossom) but with other common staples including their Cookies 'n Cream, Peanut Butter Cup, and Praline. My friend braved the floral "populars", which he quickly regretted. If you are a floral ice cream fan just know that the infusion is significantly so.

Peanut Butter Cup & Cookies 'n Cream Ice Cream
Their more standard flavors were traditional creamy concoctions with hearty chunks of cookie crumbles, nuts, or peanut butter. In having underwhelming bites from popular grocer brands, it was a nice surprise to consume peanut butter flavored ice cream with a gratuitous helping of creamy peanut butter throughout. At first, flavors come across a bit icier than the melt-in-your-mouth cream, but it also remained solid a lot longer than a typical shop.  Think about those times where the first scoop drips down your arm with you racing to eat it, haha, well that doesn't seem to be the case here.

The shop is located in the corner of a dimly lit plaza with seating primarily inside, and a few chairs and tables immediately in front. Lines were fluid but frequent, as more and more people strolled in to grab a sample or scoop of their favorites. Others were overhead boasting of how many flavors they've tried, or just "how good" their popular flavors are, although tastes are somewhat acquired. I'm always on the search for good, varied, or unique flavor combinations and the intense experience of "Mmm" - this little shop had me leaving thinking about my next visit and what I'd want to try - maybe not that intense "Mmm" but they certainly had somethin'.

Mashti Malone's Ice Cream
1525 N La Brea Ave
Los Angeles, CA 90028
(323) 874-0144www.mashtimalone.com

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